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Website Development

Website Development

Simple Case or Crucial Tool?

The construction of a website is usually presented as a simple matter. If this perspective convinces you, probably the result of your company’s website will be typical and will not make any difference of the rest sites that are already online, just because it is a must as the development of technology is increasing or because the competition imposes it.

But is this what you only expect from your business? Or a page -  tool which is capable to reach your goals, which expresses your company's values over time, attracts internet users, is functional and helps users to stay longer, giving them a pleasant experience?

Initial steps to building a website

The website you create should be able to express you, inspire you and anticipate your own needs

Understand

Find out and clarify the goals of your website. Think carefully why you want an internet page and what do you want to succeed through it.

Think about it

Think of how you would like your site to look like. Spend time to make a proper research and find out webpages that stand out and inspire you.

Create

Create a super detailed sitemap. Think about which pages and subpages you will need and the kind of content that each page should need.

Collaborate

If you do not have a Brand Manual, cooperate with your graphic designer or advertiser to clarify all the visual elements that your corporate identity consists of (logo, color pallets, dimensions, appropriate visuals, etc.). Regardless of your personal aesthetics, it has to be in harmony with the existing corporate identity you have already built.

Search for

Search for the photographic material that you already have. Think of additional material that needs to be completed with a new possible photo shoot. We can also provide you images from image libraries and to fill your shortage.

Gather

Gather the significant and appropriate content which you have at your disposal. If you need a readjustment of the site’s data, we can assist you with a specialist copywriter of our company.

Choose

Choose the structure and the type of webpage you would like most and come to discuss your case with us.

Decide

Study carefully and decide whether the cost of this action will benefit you and if there will be a depreciation by this investment.

Why should I create a right website?

Many times you may have wondered: Why should I build a website? Why should I bother and get into those expenses? Is it because all have one? Because it's common? Definitely not for all of this, but because it is necessary.

Without the presence of a  website, your business "does not exist". It is your passport to your customers or even to foreign markets. It may seem weird, but if someone searches for you and you do not have a website, he will even doubt the existence of your company. It is like you are trying to travel without a passport.

Successful and strong companies know this very well and for this reason, they emphasize and pay special attention to their website.

Κατασκευή ιστοσελίδας

What will I gain from an Excellent Website:

Projection

Ensures a complete presentation and it is in itself a mean of promotion. Read 10 “Principles for Proper Website Design”.

Validity

It expresses the prestige, size, quality, and values of an organization.

Marketing

It can become a powerful marketing tool and which will make your sales stronger.

δημιουργια ιστοσελιδας

Why should I redesign a website while I already have one?

It is true that technology in web design and their management is constantly changing at a very fast pace. The technology that is currently considered as the cutting-edge technology will, in a few years, be considered obsolete.

So what do you have to do to make the most profitable and right decision?

  • Spend time to observe your competitors' websites. It would be unpleasant for you if they are evolving and you aren’t.
  • Write down positive points from your competitors' website, which are considered successful benchmarks, as well as bad practices of others that you prefer to avoid.
  • Record your company's developments and see if they have been incorporated into your website or if they can be integrated with its existing structure.
  • Clearly, define the goals you want to achieve with your website.

Is it time for a change? You will get to know that if:

Even if you once had made the ideal website and you had moments of glory with it, it is time to redefine the crucial success factors based on the today's facts.

is it easy to use?

Is it still functional and modern?

do you flaunt for it?

Do you feel uncomfortable thinking that a prospective client is visiting your website?

is it responsive?

Is it adaptable to all devices (desktop, tablet, mobile)?

Is it a marketing tool?

Could it be used as a tool for online advertising?

If the decision you eventually took proves that it still generates additional costs for your business, it means that either the goals you have set are not clearly defined or you have not got the right guidance. You will not save money by keeping an old fashion website, nor by upgrading the existing one in the wrong way.

Instead, you have a loss in both prestige and sales, which can be prevented by a new, properly structured page. Make a market research to companies of the specific industry and address to them in order to take one more opinion.

According to Kathimerini survey

"Electronic" maturity now captures Greek users, who are buying more and more products and services over the Internet, shopping on the go mainly via mobile phones, while the use of social media is characterized by the increased interactivity.

I want a simple website, is there something like that?

The answer is straightforward.
  • Τhere is no simple page.
  • There is a bad and a good page.
  • Εffective and ineffective, handy or chaotic.

Simple doesn’t necessarily mean bad. But a seemingly simple result implies complex processes.A website requires systematic preparation and work.

development

Financial circumstances, prompting stakeholders to resort to very economic, simple and ultimately inefficient solutions. A website should be counted as an investment that will yield in time and not as a cost-effective fixed cost. Only one incorrectly crafted page creates costs, instead of a properly constructed page that will be effective and yield revenue.

How to choose the right company

The most important factor is to choose the right company to build your website.

Visit them

Visit few companies and ask questions. See the ambiance that they work in and talk with their partners.By your experience, you will understand if a company meets the required standards.

Get informed

Be informed by the company about who is responsible for every piece of the website. There is never a person by himself who constructs websites. A group of partners is always required. Designers, developers, copywriters.

See their portfolio

Ask them to show you their projects. Not only those who have chosen to show to potential customers. Professionalism is hidden on all webpages and not on the most impressive.

Learn about them

Ask how many years they are active in the market. The construction and management of a website require long-term cooperation and companies that have both past and future.

Ask

Ask them to inform you in detail but no with the use of terms that you do not understand. Find out if you have a common level of understanding.

Prefer

Chose a company that completes all of these services in-house and does not have external partners because this company will have a way to build your website cheaper.

Ask for competition

Check if they manage your main competitors' sites.

Meet their customers

Finally, once you know few of the company’s customers, contact with them to ask for information about their cooperation with the company you are interested in.

Do not consider your website as a less important investment than your other investments. Dedicate it time to make a market research.

Cost of website construction

Do not end up with a low cost emergency solution, because over time it will be proved as a much more expensive solution.

The first thing that comes to mind of most of the people is if a website is expensive or not. The answer is that the lack of a website costs much more. A website can cost from very little to too much, depending on your needs and also depending on how complex and complicated it is going to be.

The result of the hard work that is been done is the cost but definitely, it should not be determined as the main factor. You should take into consideration if the price of the web site constructions is perfectly consistent with the result.

Since money is not an unlimited good, a smart solution is to analyze your budget with seriousness and accountability, as you do with your every investment. It is better to know and control the cost than to move on without any specific plan.

With a great responsibility, we will be in a position to reassure you whether the cost is in line with what you have in mind for your website or your actual needs.

If you are not able to afford the needs of your website it is wiser to not start your project.It's best to return at any moment that your budget allows.

digital marketing

Cost factors

The cost of a website can range from very low to very high levels.

The factors that affect and determine the cost are:

  • The complexity and the size of the site
  • The selection of the technology and type of the web page you will choose. There are "ready" low-cost solutions and custom-made solutions that are "stitched" to you and your company's needs.
  • The content, either in texts or in artwork and images to be purchased.
  • Vertical integration of the company's services that will construct your page. Expatriation to outsourcers can significantly raise the.

Types of web pages according to your needs

Εconomical solution

The first solution we offer to our customers is the most economical one and does not require the creation of artwork entirely from scratch. Using the WordPress content management platform, the page setup is based on available templates on the market, in which you have the freedom to choose whichever you prefer most according to your personal taste. This means that you have more than just a decent page where you will be able to change the content at will and develop it with whatever additional functionality you may want in the future.

Wordpress

The WordPress platform is widely used on, over 70 million sites, a figure that accounts for 28% of the Internet! WordPress started as a blog publishing platform today but WordPress is mainly used to build and manage web pages of all kinds.

The use and learning of WP is easy, it provides extremely powerful user benefits, and plenty of choices that make it so enjoyable for beginners as well as advanced learners. It is a stable product that will not disappear and the enhancement of functionality, usability, and popularity of the platform is given. In addition, it incorporates elegance, ease of use, the best Internet standards and is free of charge.

 

Woocommerce

WooCommerce is a free add-on to WordPress, which is really useful for e-commerce businesses. This add-on was created in 2011 and is now used by thousands of e-commerce websites worldwide. It is a handy toolbox that allows you to make everything available on the internet. Over 50% of the internet content web pages are powered by WordPress.

It is worth mentioning that today, WooCommerce feeds 29% of e-commerce sites around the world. Typically, only in the United States, WooCommerce accounts for 29% of their respective sites; in Canada, the market share held by WooCommerce is 37%, while in India, the equivalent share of WooCommerce is 41%.

Hybrid solution

The second choice that we offer to our customers is the use of a ready-made WordPress content management platform but with template / ux-ui created by our trained design team in cooperation with you. This is a personalized solution with an environment that perfectly meets your needs.

Personalized solution

By having your website designed entirely by us. Both the management environment and the templates are created from scratch. It is a completely tailor-made solution made up to your needs.

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