{"id":5229,"date":"2016-03-07T10:45:21","date_gmt":"2016-03-07T10:45:21","guid":{"rendered":"https:\/\/digitechsolutions.eu\/home\/"},"modified":"2019-01-29T18:16:29","modified_gmt":"2019-01-29T16:16:29","slug":"home","status":"publish","type":"page","link":"https:\/\/digitechsolutions.eu\/en\/","title":{"rendered":"Home"},"content":{"rendered":"
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\u039a\u0391\u03a4\u0391\u03a3\u039a\u0395\u03a5\u0397 \u0399\u03a3\u03a4\u039f\u03a3\u0395\u039b\u0399\u0394\u03a9\u039d<\/h1>\n

DIGITAL MARKETING<\/p>\n

\u0391\u03c0\u03ad\u03ba\u03c4\u03b7\u03c3\u03b5 \u03bc\u03af\u03b1 \u03cc\u03bc\u03bf\u03c1\u03c6\u03b7, \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9 \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b7 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03b1\u03c0\u03cc \u03bc\u03af\u03b1 \u03c0\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae\u03c2 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03b1\u03cd\u03be\u03b7\u03c3\u03b5 \u03c4\u03bf \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7\u03c2 \u03c3\u03bf\u03c5 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac, \u03c0\u03c1\u03bf\u03bf\u03c9\u03b8\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 online, \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03b7 \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b7 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae. \u0398\u03b1 \u03c3\u03b5 \u03b5\u03bd\u03b4\u03b9\u03ad\u03c6\u03b5\u03c1\u03b5 \u03bd\u03b1 \u03ad\u03c1\u03b8\u03b5\u03b9 \u03c3\u03b5 \u03b5\u03c0\u03b1\u03c6\u03ae \u03bc\u03b1\u03b6\u03af \u03c3\u03bf\u03c5 \u03ad\u03bd\u03b1\u03c2 \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03c2 \u03bc\u03b1\u03c2;<\/p>\n<\/p>\n

We focus on the profitability of your business<\/h2>\n

Holistic Data Driven Digital Marketing<\/h6>\n
We increase your clientele<\/h5>\n

We find customers to our customers. Not all customers are the same. Geographic, demographic, and psychographic features now determine your digital client.<\/p>\n

We increase your turnover<\/h5>\n

We faithfully follow our ROI (return on investment) policy. We don’t invest your money without having a return.<\/p>\n

We increase your sales<\/h5>\n

It does not matter if you are in B2B or B2C sector or if you sell products or service. If there is a demand of what you offer, we will increase your sales.<\/p>\n

We increase the buzz around you<\/h5>\n

We ensure that your business’s name is known to the people you need. There is a huge difference when customers come to you on their own or when you need to approach them.<\/p>\n

According to Google<\/h2>\n

Get the most out of mobile devices<\/h6>\n

\n the speed counts\n <\/p>\n

The speed of a mobile site can gain or drive a client<\/h4>\n

Users are usually on rush and want quick results. Also, fast mobile devices have increased expectations. So make sure your sites are specifically designed for mobile devices.<\/p>\n

Did you know that…<\/h5>\n

53% of users leave a page when it’s loaded in more than 3 seconds.<\/p>\n

Incredible but..<\/h5>\n

Pages that load 1 second faster can increase conversion rates up to 27%<\/p>\n

\n Take advantage of each moment\n <\/p>\n

Countless interactions<\/h4>\n

take place in our everyday life at all times through mobile.We send messages to our friends, send email for the job, or share photos<\/p>\n

We dedicate<\/h5>\n

177 minutes on our mobile devices and check them 150 times a day. <\/p>\n

Frequency<\/h5>\n

Average session usage per session is 1′ and 10 seconds. <\/p>\n

Make your presence perceived<\/h5>\n

You can increase your awareness by 46% when you show up on mobile devices. <\/p>\n

Follow the digital path<\/h5>\n

82% of people use their mobile devices to make a decision about a product in a store. <\/p>\n

\n Advertising through all digital media\n <\/p>\n

Conversions<\/h4>\n

It is important to consider the impact of each device on each consumer’s digital experience to design a successful strategy. If you don’t do that, there is a huge risk in investing more than you need on a device and lose other opportunities that exist<\/p>\n

Count your conversion throuhg your mobile phone<\/h5>\n

See the “Estimated Total Conversions” report in Adwords. It will help you evaluate the overall impact of your spending on mobile and desktop on websites, apps, and stores.<\/p>\n

Follow the behavior through out all the devices<\/h5>\n

90% of people use multiple screens for their day-to-day activities, such as hotel bookings and purchases electronics <\/p>\n

\"\u039a\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03b7\u0301<\/p>\n

Website Development<\/h2>\n

<\/h6>\n

Our company is ISO 9001: 2008 certified and we strictly follow all the international rules for a website development. We pay great attention to the details, speed, aesthetics, and functionality of a page which we create for you, but even more in creating the right and complete structured content. With these criteria, we manage to convert visitors to your site to prospective customers. So what are the initial steps for building a professional website?<\/p>\n

learn more<\/a><\/p>\n

<\/h4>\n

We have helped dozens of companies to reach from 0 to million<\/h4>\n<\/p>\n

few of the companies that trusted us<\/h4>\n

\"\"
\n \"\"
\n \"\"
\n \"Randstad\"
\n \"\"
\n \"\"<\/p>\n

Areas we specialize in<\/h2>\n

<\/h6>\n

We have been operating since 2005 and have gained an extensive experience in many emblematic industries by investing in skilled human resources as well as in the continuous development of our know-how.<\/p>\n


\n \"\" air and tourism businesses<\/a>
\n
\n \"\" businesses and industries<\/a>
\n
\n \"\" consumer products and services<\/a>
\n
\n \"\" finance and health<\/a>
\n
\n \"\"media and entertainment<\/a>
\n
\n \"\"automotive industry<\/a>
\n \" <\/p>\n

air and tourism businesses<\/h3>\n
<\/h5>\n

\n

Air travel is a growing sector. The International Air Transport Association (IATA), in its published report, refers, that, by 2034 the number of passengers will have risen to 7.3 billion. Our company has collaborated with the biggest online booking agencies such as booking.com, hotels.com, expedia.com, wego.com etc.<\/p>\n<\/p>\n

businesses and industries<\/h3>\n

<\/h5>\n

\n

While B2C consumers choose products based on price, popularity status, and other emotional factors B2B buyers make decisions based on potential values \u200b\u200band profit.<\/p>\n<\/p>\n

\"
\n \" <\/p>\n

consumer products and services<\/h3>\n

<\/h5>\n

Successful retailers and wholesalers are trying to build brand awareness to attract consumers they want. However, because of the huge competition, but just this is not enough.<\/p>\n

finance and health<\/h3>\n

<\/h5>\n

Unlike other sectors, financial services have been in the field of digital advertising for years. Consumer goods and health services just started to discover this area.<\/p>\n

\"
\n \"media <\/p>\n

media and entertainment<\/h3>\n

<\/h5>\n

Through digital advertising, the media can improve their performance of the already advertised products by introducing a better inventory management and smarter pricing.<\/p>\n

automotive industry<\/h3>\n

<\/h5>\n

The advertising spending in the automakers in the US in 2016, was $ 8.71 billion. The annual increase in the industry is 17.3%, so by 2020, the cost is expected to reach over $ 14 billion.<\/p>\n

\"automotive <\/p>\n

eShop Development<\/h2>\n

Impress your customers with a modern and secure online store<\/h6>\n
Enjoy your coffee while your online shop is making sales for you<\/h5>\n

We have automated the process<\/p>\n

Increase your sales smart and effortless<\/h5>\n

Direct payment acceptance<\/p>\n

Your data is protected and safe<\/h5>\n

Secure transactions<\/p>\n

Easy Management<\/h5>\n

Look directly at your orders\n<\/p>\n

Compatibility with all the devices<\/h5>\n

View all the transactions from your mobile phone<\/p>\n

Millions of applications<\/h5>\n

To expand your online shop<\/p>\n

\"\u039a\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae
\n Learn more<\/a><\/p>\n

<\/h4>\n

The turnover of online shopping in Greece reached \u20ac 5 billion last year.<\/h4>\n<\/p>\n

Greek eCommerce Market Trends 2017<\/h2>\n

Specifically, price sensitivity is the major factor for online consumers (73%), followed by direct product comparison (55%), and finding better offers (42%).<\/h6>\n

It is estimated that three out of ten Greeks are mature online buyers and that 10% of online consumers began purchasing in 2016.\u00a0 A large percentage (29%) of online consumers in 2016 made over 50% of their purchases electronically, while in 2015 this was about 25% and in 2014 only 9%.\u00a0 The annual survey of ELTRUN also showed that six out of ten consumers made more than 80% of their online purchases from local e-shops in 2016, compared to five out of ten in 2015.\u00a0 Greek consumers had one of the highest percentages of purchases in Europe from foreign e-shops at around 30%.<\/p>\n

Despite the 5% increase in the number of product categories, the five top categories for online purchases remained unchanged from 2015.\u00a0 Travel services topped the list with at 84%, followed by hotel reservations at 70%, electronic equipment, and peripherals at 69%, entertainment tickets at 69%, and apparel and footwear at 62%.\u00a0 However, three out of ten online consumers that made a purchase through an e-shop did not return for purchases again due to lack of trust.<\/p>\n

Online shopping behavior is mainly driven by online market research, price comparison, and by the significant increase of online banking mainly due to capital controls.\u00a0 Specifically, price sensitivity is the major factor for online consumers (73%), followed by direct product comparison (55%), and finding better offers (42%). There are reasons related to the variety of products, such as finding products that are not available in physical stores (46%) and the availability of largest variety of products (37%).<\/p>\n

\"\"
\n \"woocommerce<\/p>\n

<\/h2>\n

Greek consumers had one of the highest percentages of purchases in Europe from foreign e-shops at around 30%.<\/h6>\n

Cross-border commerce in Greece accounts for 30% of total online purchases and estimates show that 54% of buyers prefer e-stores based in the UK, followed by China at 47%, the USA at 34%, and Germany at 21%.\u00a0 Amazon and its third-party merchants continued to lead internet retailing in Greece, recording a combined value share of 12%, followed by eBay 8%.<\/p>\n

Despite the rapid growth of eCommerce, most businesses in Greece do not yet make the most out of the cross-border eCommerce potential. Only 24% of Greek retailers sell online to consumers in other EU countries, while almost twice as many (47%) sell online in their own country. Nevertheless, the cross-border trade is constantly growing as an increasing number of Greek traders are selling abroad and expand their business at international level. The main markets that buy goods and services from Greece are the United States, the United Kingdom, Germany, France, and Italy.<\/p>\n

Cash on delivery remains the most popular method of payment, whereas most electronic payments are made with credit cards, debit cards, PayPal, and Bank transfers.\u00a0 51% of consumers used credit cards for their online purchases in 2016, up from 44% in 2015.<\/p>\n

The use of the mobile devices for digital transactions is rapidly increasing among Greeks.\u00a0 Nine out of ten online consumers have daily access to the Internet via their mobile phones, eight out of ten through a laptop computer, seven out of ten via a tablet, and only six out of ten via desktop PC.\u00a0 Daily banking mobile transactions account for 25% of the total, bidding 20%, accessing suppliers\u2019 or retailers\u2019 mobile applications 20%,<\/p>\n

<\/h4>\n

If you are interested in increasing your profit online call us to arrange an appointment<\/h4>\n<\/p>\n

Digital Marketing<\/h2>\n

Advertise effectively on the internet with us<\/h6>\n

Search Engine Marketing (SEM)<\/h4>\n

Search Engine Marketing, known as SEM, is the process by which we look after search engines to display our site in the first results regardless the way that the user is looking for..<\/p>\n<\/p>\n

Social Media Marketing (SMM)<\/h4>\n

Social Media Marketing, also known as SMM, is a form of Internet marketing that takes place through various social media tools in order to achieve the goals of communication and branding<\/p>\n<\/p>\n

Display Marketing<\/h4>\n

Display Marketing is the advertising banners on various websites. It includes many different styles and contains elements like text, images, flash, video, and audio. You will surely have noticed ads on the sites you visit, and maybe some of them will follow you wherever you navigate.<\/p>\n<\/p>\n

Email Marketing<\/h4>\n

Email Marketing is when a company sends a commercial message to a group of people using the email. E-mail marketing is an effective way to stay connected with your customers while promoting your business<\/p>\n<\/p>\n

Affiliate Marketing<\/h4>\n

Affiliate Marketing is when a company which specializing in promoting your products or services online and is only paid if a sale is successfully completed, keeping a small percentage on the sale (commission) instead of a specific fee<\/p>\n<\/p>\n

Search Engine Optimization (SEO)<\/h4>\n

\u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7\u03bd \u03bf\u03c0\u03bf\u03af\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bc\u03b5 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b7\u03c2 \u03b5\u03c3\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ac \u03ba\u03b1\u03b9 \u03b5\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ac \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03bc\u03b1\u03c2 \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03ba\u03b5\u03c1\u03b4\u03af\u03c3\u03bf\u03c5\u03bc\u03b5 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03ac \u03c0\u03b9\u03bf \u03c8\u03b7\u03bb\u03ad\u03c2 \u03b8\u03ad\u03c3\u03b5\u03b9\u03c2…<\/p>\n<\/p>\n

Video Marketing<\/h4>\n

YouTube is the second video search engine after Google<\/p>\n<\/p>\n

Content Marketing<\/h4>\n

Content marketing is the marketing that focuses on creating, publishing and distributing content (text, images, videos) to a targeted audience for the public to perform an activity such as buying a service or product<\/p>\n<\/p>\n

Learn more<\/a>
\n \"digital<\/p>\n

Our company as a Google Partner <\/h2>\n
achieves turnover of thousands of euros per month, for our customers<\/h6>\n

Google Analytics<\/h4>\n

Search Advertising<\/h4>\n

Mobile Advertising<\/h4>\n

Video Ads<\/h4>\n

Display Advertising<\/h4>\n

Shopping<\/h4>\n

What does digital marketing offer?<\/h4>\n

Basic principles for promoting a website that provides services or products<\/h6>\n

Regardless of the quality of our products and services, it is important to understand that the most representative example of our work is the appearance of our website. In fact, it is our salesman. It’s the shelf or showcase that we place our products on. If our page remains unknown, our products will not be known. If our page is not impressive, our products will not impress the consumers. If our site does not have the necessary traffic, no one will see the products or learn about the services we offer.<\/p>\n

Testimonials<\/h2>\n

Meet our happy clients and find why our Agency is the preferred choice.<\/h6>\n

\"Anna<\/p>\n

Anna SykalouMarketing Manager, Randstad<\/h5>\n

Digitech Solutions offers an impeccable combination of strategy and execution. They support our business needs in digital marketing since 2014 with outstanding results. Our online initiatives include Adwords, Facebook, SEO, email marketing and many more. They have devoted time in learning our business and our needs in order to make the necessary suggestions for the campaigns that they perform.They are always well informed about innovative and pioneering services which are available, without their support we would not have been so successful in our moves. Also, they are always available to answer our questions whenever it is necessary, and in fact, they are an integral part of our company’s Marketing Team. We have been working with HTA for our IT needs the department for over 8 years.
\nI would definitely recommend the HTA services without any doubt.<\/p>\n

\"John<\/p>\n

John DimoulisB2B Director, Marks & Spencer<\/h5>\n

I would like to thank every one of you individually for the valuable and hard work you have done for the construction of Marks & Spencer’s online store. You are always at our disposal for everything we need and provide us with useful information on any issue that may accrue.
\nAs the development of our website follows your advice, we noticed a 400% increase in our ROI while being an incredible source of information for M & S foods. There are not enough words to express how much I thank you!\n<\/p>\n

\"Adiv<\/p>\n

Adiv GutkindDigital Marketing Manager, William Hill<\/h5>\n

Digitech Solutions are highly knowledgeable in their field of business and at the same time, they are capable of quickly understanding their clients business models. They are a delight to work with. I highly recommend them.\n<\/p>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

\u039a\u0391\u03a4\u0391\u03a3\u039a\u0395\u03a5\u0397 \u0399\u03a3\u03a4\u039f\u03a3\u0395\u039b\u0399\u0394\u03a9\u039d DIGITAL MARKETING \u0391\u03c0\u03ad\u03ba\u03c4\u03b7\u03c3\u03b5 \u03bc\u03af\u03b1 \u03cc\u03bc\u03bf\u03c1\u03c6\u03b7, \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9 \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b7 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03b1\u03c0\u03cc \u03bc\u03af\u03b1 \u03c0\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03ba\u03b1\u03c4\u03b1\u03c3\u03ba\u03b5\u03c5\u03ae\u03c2 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03b1\u03cd\u03be\u03b7\u03c3\u03b5 \u03c4\u03bf \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7\u03c2 \u03c3\u03bf\u03c5 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac, \u03c0\u03c1\u03bf\u03bf\u03c9\u03b8\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 online, \u03c3\u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03b7 \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b7 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae. \u0398\u03b1 \u03c3\u03b5 \u03b5\u03bd\u03b4\u03b9\u03ad\u03c6\u03b5\u03c1\u03b5 \u03bd\u03b1 \u03ad\u03c1\u03b8\u03b5\u03b9 \u03c3\u03b5 \u03b5\u03c0\u03b1\u03c6\u03ae \u03bc\u03b1\u03b6\u03af \u03c3\u03bf\u03c5 \u03ad\u03bd\u03b1\u03c2 \u03c3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03c2 \u03bc\u03b1\u03c2; We focus on the profitability […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template\/template-homepage.php","meta":[],"_links":{"self":[{"href":"https:\/\/digitechsolutions.eu\/en\/wp-json\/wp\/v2\/pages\/5229"}],"collection":[{"href":"https:\/\/digitechsolutions.eu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/digitechsolutions.eu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/digitechsolutions.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digitechsolutions.eu\/en\/wp-json\/wp\/v2\/comments?post=5229"}],"version-history":[{"count":11,"href":"https:\/\/digitechsolutions.eu\/en\/wp-json\/wp\/v2\/pages\/5229\/revisions"}],"predecessor-version":[{"id":6443,"href":"https:\/\/digitechsolutions.eu\/en\/wp-json\/wp\/v2\/pages\/5229\/revisions\/6443"}],"wp:attachment":[{"href":"https:\/\/digitechsolutions.eu\/en\/wp-json\/wp\/v2\/media?parent=5229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}